Hollywoodization and Asianization, two different things from two different culture that are connected and try to fit in with each other. According to Klein (2004) mentioned about Hollywoodization and asianization is about "cultural exchange, in the sense to expand consumer preferences and better aesthetic diversity." Somehow if we take a look really carefully, I personally think Hollywood was starting to set their target even wider now not only for Americans but as a biggest movie industry production they were trying to aim world's market by putting a little bit taste of Asianization on the movie in order to aim Asian viewers. Asianization on the Hollywood movie can be seen from some asian cultures on the movie, or even asian actor and actress. Automatically what's is happening right now, the same thing applied to Asia filming production as well with the Hollywoodization.
Even more there are some of the movies that have been remade in order just to make it match with the culture of the movies. So the movies being remade with the same story line, but different title and characters. One of the example is Ju-On, Japan movie production horror movie from 2000 and officially being remade by Hollywood 2004, The Grudge. I have watched both movies, and I personally think that the original one always better, Ju-On was way scarier than The Grudge.
*PS: sorry for the disturbing pictures. I found out this pictures a bit creepy as well.
(The Grudge 2004, http://images4.fanpop.com/image/photos/23200000/The-Grudge-the-grudge-series-23271942-375-280.jpg)
(Ju-On 2000, http://upload.wikimedia.org/wikipedia/en/6/67/Juon2_poster.jpg)
Hollywoodization and asianization not only happened in filming industry, but I think it has impacted in many different aspect of each different cultures, music is one of the example. I feel like any local artists whoever they are, if they are like succesfull in certain countries then for the next goal they would go international and America would definitely be their goal. The perfect example for this case is K-Pop, if you guys know Girl's Generation one of the biggest girl band in Korea, sometimes they released their english song or the english version of their korean songs. I believe after their success in Korea, they were trying to go through in America marketplace as well.
PS: after we discussed horror creepy things, better watch this pretty girls dancing and good music :)
(Girls Generation Live! With Kelly, http://www.youtube.com/watch?v=e40urQIYU98)
Reference
Klein, C 2004, ‘Martial arts and globalization of US and Asian film industries’, Comparative America Studies, vol.2, no.3, pp.360-384.


